UK bans Coinbase ads that ‘trivialized’ crypto risks: Report

UK bans Coinbase ads that ‘trivialized’ crypto risks: Report

Coinbase’s musical ad depicting a run-down UK, which was already blacklisted from TV, has reportedly seen a wider ban by the country’s ad watchdog for being “irresponsible.”

The UK’s advertising watchdog has reportedly banned a series of advertisements from Coinbase, claiming they presented the crypto exchange as a solution to cost-of-living concerns while making light of the risks of investing in crypto.

The UK Advertising Standards Authority (ASA) said the ads — which included a satirical musical-style video and three posters — were “irresponsible” and “trivialized the risks of cryptocurrency,” The Guardian reported on Wednesday.

“We considered that using humour to reference serious financial concerns, alongside a cue to ‘change,’ risked presenting complex, high-risk financial products as an easy or obvious response to those concerns,” the ASA said.

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